The main aim of advertising, many believe is to sell. These are the kind of people who vehemently oppose anything that make advertising seem unethical.
Advertising on the whole helps business,As well as the economy to prosper and makes the consumer aware of the various choices that are available to him. Advertising makes the world go round.
The ultimate purpose of advertising is to increase sales and profits; however we can not increase sales unless the market is more aware of the product, so it would appear that increasing the awareness is to develop the brand name, since distinctive product can only be identified by the public by means of their brand, so the overall aim of advertising is to increase awareness and sales.
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